AI Insights · Timothy · July 2022
Top 5 Consumer Finance Apps on Android in El Salvador: Q2 2022
Explore the performance trends of the top 5 consumer finance apps on Android in El Salvador during Q2 2022, based on Sensor Tower data.
During the second quarter of 2022, the top consumer finance applications on the Android platform in El Salvador showed varied performance in terms of downloads and active users. Here, we break down the trends for the top 5 apps based on data from Sensor Tower.
Bancoagrícola experienced fluctuating weekly downloads, peaking at around 10.7K in the week of April 25 and maintaining a steady range between 4.8K and 8.3K for the rest of the quarter. The app's weekly active users demonstrated minor fluctuations, starting at 146.1K at the beginning of the quarter and ending at approximately 146.5K.
Promerica SV, which was released in late May 2022, saw a significant spike in weekly downloads, reaching 21.3K in the week of June 6. Despite this peak, the downloads settled to a range between 3.1K and 12.5K for the rest of the quarter.
Banca Móvil BAC showed a consistent download pattern, with weekly downloads ranging between 1.8K and 4.6K. The app's weekly active users saw a slight decline early in the quarter, from 205.6K to 177.8K, but bounced back to end the quarter at approximately 209.6K.
App Davivienda El Salvador had a more stable download trend, with a notable dip to 499 downloads in the week of May 23, but recovered to 3.8K by the end of June. The app's weekly active users remained relatively stable, fluctuating around the 30K mark throughout the quarter.
Banco CUSCATLAN maintained steady download numbers, peaking at 2.9K in the final week of June. The app's active user base exhibited a gradual increase, starting at 29.9K and ending at 32.5K.
These insights provide a snapshot of how leading consumer finance apps performed in El Salvador during Q2 2022. For more detailed analysis and data, visit Sensor Tower.
